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The holy month of Ramadan through the eyes of mothers

When Ferrero identified a need to understand the role of confectionery amongst children throughout Ramadan and Eid in KSA, it was clear that simple or conventional approaches would not suffice. Talking to people about food and beverages during...

Catalogue: MENAP Forum 2017: Connecting And Collaborating For Impact
Authors: Arnold Miller, Furio Pezzoli
June 15, 2017
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Citation

Miller and Pezzoli (2017a, June 15). The holy month of Ramadan through the eyes of mothers. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-holy-month-of-ramadan-through-the-eyes-of-mothers